What are keywords?
Keywords are very important words in the eyes of the spider engines search.
These are words that cause you to be aware of the site.
Can you imagine the following situation:
You read an article about SEO Strategies. Every time you see the expression key (a string of adjacent words) "SEO Strategies" do you remember what is the article and makes you pay attention.
Search Engines Spiders: When and where they meet a key word or phrase, which reminds them Web site and attract attention to them. As his attention more to a search engine spider, the more more information will send it to the search engine.
As received more information search engine, your site is even better positioned.
Why keywords are useful?
You should know by now what you need keywords for your site: they help to better positioning of your site. In fact, without them there optimizing a site for search engines. If you want to create a site optimized for search engines, then you need to include the keywords. For a site linked to SEO Basics will choose keywords like "SEO Strategies".
How do I choose keywords?
Choosing keywords is not something so complicated as you might be tempted to think. It's actually very easy when you know the procedure to be followed.
Did we present it now.
The first step of the process is to determine exactly what is about your site. What is the goal? What do you get visitors on your site?
Answering these questions will guide you what to do next.
Having established what your site is about and after choosing what words the key to use, you can begin to focus on their expansion and searching for similar words, perhaps less appreciated, but relevant.
If you have a site about Web Design, you'll want to choose keywords relevant to this niche.
The idea is to try to focus on a specific niche and trying to create keywords based on it. In this way you will have words Key relevant and not just "filler".
You may want to check the Google to see what keywords are used most often and which are not used so much.
Then you should create a list of 5-10 keywords based on your selection. To each content page you must choose a certain keyword.
This word or phrase will be used throughout your pages. If you use different key words or phrases for different pages, what you will diversify site and will prevent the agglomeration of keywords in a very bad practice to optimize. This will also help improve your search engine positioning, so that using different keywords.
It's best to optimize each page for a different word (or words).
Writing content
When it comes to writing website content and keyword use selected, you two.
The first is to hire someone to do it.
A second is to write yourself.
The first is an easy way to get content
site because you can go to any site of freelancers and can Copyright hire a text that uses a certain keyword density they compose a text to command
The latter option requires more time, but is a more efficient way to get good content.
When content that you write yourself, you are sure it is as standards and use your keywords too often.
If you choose to write the content yourself, then you'll want to make sure you have a density appropriate keywords for each page.
As you learned in the lesson
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